Everything you need to know about content marketing episode 2: ‘Brands need to be conversational – not salesy’ – The Drum

The DrumEverything you need to know about content marketing episode 2: 'Brands need to be conversational – not salesy'The DrumThe Drum has partnered with programmatic platform PulsePoint for a series of short video primers and accompanying features in print exploring the meaning and value of content marketing. In the second of the series, PulsePoint head of sales Ben Pheloung …

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Everything you need to know about content marketing episode 2: ‘Brands need to be conversational – not salesy’ – The Drum

Wearables Creating New Opportunities For Intimate Marketing: Jason Dooris – B&T

B&TWearables Creating New Opportunities For Intimate Marketing: Jason DoorisB&TThe transition towards smart clothing is predicted to grow at a rapid rate, and according to figures by Gartner, by 2018 two million employees will be required to wear health and fitness tracking devices as a condition of employment. Indeed, wearables …and more »

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Wearables Creating New Opportunities For Intimate Marketing: Jason Dooris – B&T

Google Results Show Signs of Cloud Progress Under Greene – Bloomberg

Google Results Show Signs of Cloud Progress Under GreeneBloombergGoogle has spent years telling Wall Street its investments in non-advertising businesses will eventually pay off. Thursday's results suggest that's beginning to happen. Google parent Alphabet Inc. reported second-quarter earnings and sales that beat …and more »

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Google Results Show Signs of Cloud Progress Under Greene – Bloomberg

Google Results Show Early Signs of Cloud Progress Under Greene – Bloomberg

Google Results Show Early Signs of Cloud Progress Under GreeneBloombergGoogle has spent years telling Wall Street its investments in non-advertising businesses will eventually pay off. Thursday's results suggest that's beginning to happen. Google parent Alphabet Inc. reported second-quarter earnings and sales that beat …and more »

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Google Results Show Early Signs of Cloud Progress Under Greene – Bloomberg

Hollywood starts to see a role for virtual reality – Phys.Org

Hollywood starts to see a role for virtual realityPhys.Org"It's about being a Ghostbuster." And while that, accurately, sounds like more of a ride (and a marketing tie-in) than a movie, "Ghostbusters: Dimension" demonstrates what's possible when a VR startup (a Utah-based company called the Void), a known …

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Hollywood starts to see a role for virtual reality – Phys.Org

Oracle Buys NetSuite – Multichannel Merchant

Multichannel MerchantOracle Buys NetSuiteMultichannel MerchantWhen Digital River takes on the role of Merchant of Record, your company no longer needs to create its own local entity. Digital River's commerce, payment, and marketing solutions paired with innovative technology are what make our Commerce Business …and more »

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Oracle Buys NetSuite – Multichannel Merchant