3 Digital Marketing Strategies Used By Top Consumer Brands That Achieve Low CPA & High ROI – Forbes

Forbes3 Digital Marketing Strategies Used By Top Consumer Brands That Achieve Low CPA & High ROIForbesAs a mid-sized digital marketing agency, our team has experienced both the challenges and opportunities that arise from working with a wide range of companies. Regardless of how large these brands are, or what industries they are a part of, they all …

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3 Digital Marketing Strategies Used By Top Consumer Brands That Achieve Low CPA & High ROI – Forbes

Steps Marketers Can Take To Get Invited To Join Boards – Forbes

Steps Marketers Can Take To Get Invited To Join BoardsForbesMarketing-experienced executives are rarely invited to join boards of directors. In a recent study by Spencer Stuart, less than ½ of 1% of board members in the Fortune 1000 were held by active marketers. This is despite recent research I conducted with …

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Steps Marketers Can Take To Get Invited To Join Boards – Forbes

Rise of premium beer in China boosts small brewers – Financial Times

Financial TimesRise of premium beer in China boosts small brewersFinancial TimesPremium brands have experienced “exponential growth” in recent years, says Antoine Bolly, China marketing manager for Vandergeeten & EG DistriSelecta, which distributes Chimay beer and Huyghe Brewery's flagship Delirium Tremens beer in China.

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Rise of premium beer in China boosts small brewers – Financial Times

3 Ways To Inspire Your Marketing Team To Be More Creative – Forbes

Forbes3 Ways To Inspire Your Marketing Team To Be More CreativeForbesMarketing is all about having an idea that captures the attention of users and inspires them to action. However, the reality is that, in an industry obsessed with originality, it's easy to get burnt out. If you lead a marketing team, the battle against …

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3 Ways To Inspire Your Marketing Team To Be More Creative – Forbes

Why Delegating is Essential For Scaling Your Business – Business 2 Community

Business 2 CommunityWhy Delegating is Essential For Scaling Your BusinessBusiness 2 CommunitySuppose you had an email marketing tool that would automate your emails, personalize them, and send them out to segments of leads, prospects, and customers, based on where they are in your sales funnel. Combination Digital/Human Solutions: Getting …

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Why Delegating is Essential For Scaling Your Business – Business 2 Community

Conversation design is the next big UX challenge for Capital One – VentureBeat

Conversation design is the next big UX challenge for Capital OneVentureBeatSteph Hay, head of conversation design at Capital One, knows that her job — creating conversational interfaces for customers to access account information and complete financial tasks — is counterintuitive. Most people don't like talking about money …

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Conversation design is the next big UX challenge for Capital One – VentureBeat

Startups, Take Note: How to Excel at Account-Based Marketing – Forbes

ForbesStartups, Take Note: How to Excel at Account-Based MarketingForbesWhen you paint a bedroom wall, you don't use an industrial sprayer. If you did, the floor, ceiling, and outlets would be a mess. Plus, you'd waste precious resources and time. A better choice would be to grab a brush for precise, clean results from the …and more »

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Startups, Take Note: How to Excel at Account-Based Marketing – Forbes