Virtual Reality Leads Marketers Down a Tricky Path – The New York … – New York Times

New York TimesVirtual Reality Leads Marketers Down a Tricky Path – The New York …New York TimesDone right, interactive videos can be a big hit with consumers. But high costs and fickle audiences can make them risky.and more »

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Virtual Reality Leads Marketers Down a Tricky Path – The New York … – New York Times

Virtual Reality Leads Marketers Down a Tricky Path – New York Times

New York TimesVirtual Reality Leads Marketers Down a Tricky PathNew York TimesAs the hype around virtual reality pushes its way into the mainstream, big brands are increasingly looking for ways to incorporate it into their marketing. Yet there are also pitfalls — from cost to tepid audience reaction — that … Virtual reality …

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Virtual Reality Leads Marketers Down a Tricky Path – New York Times

Flexibility of online MBAs opens door for the time-poor – Financial Times

Financial TimesFlexibility of online MBAs opens door for the time-poorFinancial Times“When I first got a place [at London Business School] it was about career growth,” says Ms Radia, who was then marketing and sales director for outsourcing business Sitel and hoped for a place on the board. “Now it is about getting out of my comfort …and more »

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Flexibility of online MBAs opens door for the time-poor – Financial Times

Coursera chief on the future of online learning and the Trump era – Financial Times

Financial TimesCoursera chief on the future of online learning and the Trump eraFinancial TimesThe company's comptroller had also completed finance courses and the marketing team had used the platform as they rebranded the business. “What online technology does for business schools is very substantially expand their market to people who don't …

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Coursera chief on the future of online learning and the Trump era – Financial Times

Mass Distraction – The Case for a Consolidated Marketing Platform – Customer Think

Mass Distraction – The Case for a Consolidated Marketing PlatformCustomer ThinkThese days, customer experiences increasingly need to be delivered with the help of technology. This does not mean that direct interactions and people are no more important in marketing, sales, or service; on the contrary, but that an increasing number …

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Mass Distraction – The Case for a Consolidated Marketing Platform – Customer Think