UK marketers upgrade budgets despite uncertainty – Warc

UK marketers upgrade budgets despite uncertaintyWarcLONDON: UK marketers are putting Brexit concerns to one side as new research shows they revised their budgets up in Q1 2017, with significant growth recorded in internet and main media advertising categories. This is according to data from the Q1 2017 …and more »

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UK marketers upgrade budgets despite uncertainty – Warc

Oracle Just Bought Moat to Bolster Measurement in Its Marketing Cloud – Adweek

AdweekOracle Just Bought Moat to Bolster Measurement in Its Marketing CloudAdweekOracle announced late Tuesday afternoon that it has acquired Moat for an undisclosed sum in a move that should help strengthen Oracle Data Cloud. The software giant has been in a virtual arms race with Adobe, Salesforce, IBM, Nielsen and others that …and more »

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Oracle Just Bought Moat to Bolster Measurement in Its Marketing Cloud – Adweek

Oracle Just Bought Moat to Bolster Measurement in Its Marketing Cloud – Adweek

AdweekOracle Just Bought Moat to Bolster Measurement in Its Marketing CloudAdweekOracle announced late Tuesday afternoon that it has acquired Moat for an undisclosed sum in a move that should help strengthen Oracle Data Cloud. The software giant has been in a virtual arms race with Adobe, Salesforce, IBM, Nielsen and others that …and more »

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Oracle Just Bought Moat to Bolster Measurement in Its Marketing Cloud – Adweek

Hey, hiring managers — throw that beer test out the window – Mashable

MashableHey, hiring managers — throw that beer test out the windowMashableCarolyn Betts Fleming is the founder and CEO of Betts Recruiting, a San Francisco-based recruiting firm with offices in New York, Silicon Valley, Los Angeles, London and Austin, and is the leading agency for companies looking to find sales, marketing …and more »

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Hey, hiring managers — throw that beer test out the window – Mashable

Adidas receives backlash after poorly worded Boston Marathon email – Mashable

MashableAdidas receives backlash after poorly worded Boston Marathon emailMashableWelcome to the club, Adidas. The company is the latest in a string of brands to find itself frantically apologizing for doing something stupid. On Tuesday, the sportswear company had its very own SMH moment after sending out a mass email about the …adidas (@adidas) | TwitterTwitterall 312 news articles »

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Adidas receives backlash after poorly worded Boston Marathon email – Mashable