Mazda Names Campbell Ewald Vet Dino Bernacchi as Its New US Chief Marketing Officer – AgencySpy

AgencySpyMazda Names Campbell Ewald Vet Dino Bernacchi as Its New US Chief Marketing OfficerAgencySpyMazda North American Operations (MNAO) appointed Dino Bernacchi to the newly-created position of chief marketing officer for U.S. operations, effective May 1. In the role, Bernacchi will be based out of the company's Irvine, California headquarters and …and more »

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Mazda Names Campbell Ewald Vet Dino Bernacchi as Its New US Chief Marketing Officer – AgencySpy

What B2B marketing can teach you about PPC in higher education – Marketing Land

Marketing LandWhat B2B marketing can teach you about PPC in higher educationMarketing LandAnd after managing PPC accounts for a number of post-secondary institutions, I can tell you that in many ways, PPC marketing for universities has more in common with B2B marketing than B2C marketing — even though universities market to consumers (i.e …

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What B2B marketing can teach you about PPC in higher education – Marketing Land

Marketo buys ToutApp to boost sales and marketing alignment capabilities – The Drum

Marketo buys ToutApp to boost sales and marketing alignment capabilitiesThe DrumEngagement marketing software company Marketo said it acquired sales engagement software company ToutApp to supplement its portfolio of products that help align sales and marketing teams. According to a press release, ToutApp provides sales …and more »

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Marketo buys ToutApp to boost sales and marketing alignment capabilities – The Drum

4 tips to maximize content marketing performance – Marketing Land

Marketing Land4 tips to maximize content marketing performanceMarketing LandRecently, the market has adapted to significant algorithmic shifts and adopted a content marketing approach to link building. This move has led brands and SEOs to create huge volumes of content, often in a silo, with the pure purpose of building links …

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4 tips to maximize content marketing performance – Marketing Land

Windstream Diverse Connect Wants to Bring Peace of Mind to Cloud Connectivity – Telecompetitor (blog)

Telecompetitor (blog)Windstream Diverse Connect Wants to Bring Peace of Mind to Cloud ConnectivityTelecompetitor (blog)“This research from Forrester Research proves there is a need for a solution like Windstream's Diverse Connect for enterprises of all sizes,” commented Windstream EVP and chief marketing officer Joseph Harding in a press release. “By providing this …Windstream introduces business continuity solution with five-nines availability for cloud-reliant companiesEconoTimesall 4 news articles »

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Windstream Diverse Connect Wants to Bring Peace of Mind to Cloud Connectivity – Telecompetitor (blog)

OpenX Welcomes Janice Rohn as Vice President of User Experience – Business Wire (press release)

OpenX Welcomes Janice Rohn as Vice President of User ExperienceBusiness Wire (press release)“Janice brings world-class user experience design and a passion for developing rich, engaging and powerful enterprise platforms,” said Michael Radovancevich. “We have a profound vision for the future of programmatic advertising and will benefit …and more »

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OpenX Welcomes Janice Rohn as Vice President of User Experience – Business Wire (press release)