5 Changes to Digital Marketing in 2015 and Making the Most of 2016 – Business 2 Community

Business 2 Community5 Changes to Digital Marketing in 2015 and Making the Most of 2016Business 2 CommunityBefore getting into what I see for 2016, let's take a look back at changes wrought by 2015. Digital marketing analytics; Digital marketing versus traditional marketing; Local marketing; Mobile marketing; Marketing integration …

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5 Changes to Digital Marketing in 2015 and Making the Most of 2016 – Business 2 Community

Johnny Manziel cut loose by LeBron James’ marketing agency – Mashable

MashableJohnny Manziel cut loose by LeBron James' marketing agencyMashableThey co-founded LRMR Marketing several years ago, early in James' career. The business has since grown to represent other athletes, including — until recently — Manziel. "I will continue to support and advise him as a friend," Carter told Cleveland.com.and more »

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Johnny Manziel cut loose by LeBron James’ marketing agency – Mashable

Outsourcing: Generating Thousands of Sales Leads at a Fraction of the Price – Business 2 Community

Outsourcing: Generating Thousands of Sales Leads at a Fraction of the PriceBusiness 2 CommunityKeeping a sales operation healthy means providing it a steady source of good leads. There are many options for sourcing leads, but for a startup to sustain growth and reach its next milestone, it needs a predictable method for new generating leads and …

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Outsourcing: Generating Thousands of Sales Leads at a Fraction of the Price – Business 2 Community

How Technology Is Quickly Changing the Channel on Audio Consumption and Marketing – Adweek

AdweekHow Technology Is Quickly Changing the Channel on Audio Consumption and MarketingAdweekThe Ili necklace translator, she says, is just the latest example of wearables and audio technology colliding in interesting ways for marketers. Looking forward to 2020 and beyond, she is also closely watching driverless car developments as an …

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How Technology Is Quickly Changing the Channel on Audio Consumption and Marketing – Adweek

Nestle braced for a resurgence in performance marketing as ecommerce becomes a … – The Drum

The DrumNestle braced for a resurgence in performance marketing as ecommerce becomes a …The DrumThe proliferation of online shopping and the resulting need for marketers to optimise the shopping experience will enhance the role of performance marketing in the media mix, according to Nestle's digital chief Peter Blackshaw. Ecommerce, while not a …

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Nestle braced for a resurgence in performance marketing as ecommerce becomes a … – The Drum