CAA Marketing Crafts EDM-Fueled Sci-Fi Spot for Budweiser China – AgencySpy

AgencySpyCAA Marketing Crafts EDM-Fueled Sci-Fi Spot for Budweiser ChinaAgencySpyCAA Marketing launched a new spot promoting Budweiser in China, starring actress Fish Liew and singer/actor Eason Chan. Chan also worked with DJ Alok on a song for the campaign. A somewhat ambiguous ystopian sci-fi narrative with an impressive set, …

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CAA Marketing Crafts EDM-Fueled Sci-Fi Spot for Budweiser China – AgencySpy

Why Cannes Lions Is a Showcase of Marketing’s Future – Adweek

AdweekWhy Cannes Lions Is a Showcase of Marketing's FutureAdweekWhen our marketing teams would lobby me with a business case to make time for Cannes (“Everyone's doing it!”), I was happy to point to a pre-scheduled family vacation as my excuse for bailing. To me, a CEO of a digital agency, a “celebration of …

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Why Cannes Lions Is a Showcase of Marketing’s Future – Adweek

What Intel’s Olympic sponsorship says about the future of marketing around the Games – The Drum

The DrumWhat Intel's Olympic sponsorship says about the future of marketing around the GamesThe DrumLong-running Olympics sponsor McDonald's ended its partnership with the IOC in a surprise move last week only to be swiftly replaced by Intel. But, on closer inspection, was it an inevitability given the shifting nature of sports sponsorship? It's no …and more »

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What Intel’s Olympic sponsorship says about the future of marketing around the Games – The Drum

Email marketing up 83% since 2015 as B2B marketing grows by 200% – The Drum

The DrumEmail marketing up 83% since 2015 as B2B marketing grows by 200%The DrumNever underestimate the power of email – a cornerstone for both traditional marketing and consumer-facing market strategies that has seen an 83% growth in B2B and B2C markets since 2015. According to new research released by Salesforce, who polled …and more »

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Email marketing up 83% since 2015 as B2B marketing grows by 200% – The Drum

Email marketing up 83% since 2015, with 200% growth in B2B video marketing, reports suggests – The Drum

The DrumEmail marketing up 83% since 2015, with 200% growth in B2B video marketing, reports suggestsThe DrumNever underestimate the power of email – a cornerstone for both traditional marketing and consumer-facing market strategies that has seen an 83% growth in B2B and B2C markets since 2015. According to new research released by Salesforce, who polled …and more »

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Email marketing up 83% since 2015, with 200% growth in B2B video marketing, reports suggests – The Drum

Q&A: Pussy Riot on Cannes, Cause Marketing and What the American Media Gets Wrong About Russia – Adweek

AdweekQ&A: Pussy Riot on Cannes, Cause Marketing and What the American Media Gets Wrong About RussiaAdweekCANNES, France—Banners stating “Patriarchy is Boring” and “No Riot No Pussy” were posted on the Lumiere stage at the Palais theater for Pussy Riot's colorful Cannes Lions festival session Thursday afternoon. The feminist punk rock group took the stage …

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Q&A: Pussy Riot on Cannes, Cause Marketing and What the American Media Gets Wrong About Russia – Adweek