From messaging to in-flight targeting, how should travel marketers reach holidaymakers? – The Drum

The DrumFrom messaging to in-flight targeting, how should travel marketers reach holidaymakers?The DrumOne region that will see the greatest number of holidaymakers is Asia Pacific, which overtook North America to become the leading digital travel market in the world in 2017. According to eMarketer, digital travel sales in Asia Pacific grew more than 21 …

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From messaging to in-flight targeting, how should travel marketers reach holidaymakers? – The Drum