Gulf retail braces for change – Warc

Gulf retail braces for changeWarcLast month the US giant bought access to a fast-growing e-commerce market – consulting firm AT Kearney has forecast the Middle East market will grow from $5bn in 2015 to $20bn in 2020 – when it paid a reported $650m for Souq.com which operates on a …

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Gulf retail braces for change – Warc

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