How The GDPR Helps Consent Management Platforms – eMarketer

eMarketerHow The GDPR Helps Consent Management PlatformseMarketerWhile the EU's General Data Protection Regulation (GDPR) has led several marketing tech firms to pivot their business models and pull out of Europe, it has been helpful for others in the crowded industry landscape. The GDPR, which became enforceable on …and more »

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How The GDPR Helps Consent Management Platforms – eMarketer