Using UX Design to Reduce Shopping Cart Abandonment in Banking – The Financial Brand

Using UX Design to Reduce Shopping Cart Abandonment in BankingThe Financial BrandEvery day, millions of people, both offline and online, do not make their desired purchases. The financial services industry is no exception. How do banks and credit unions lose prospective customers who are willing and ready to pay for products and …

View article:  

Using UX Design to Reduce Shopping Cart Abandonment in Banking – The Financial Brand

Experiential marketing firm Grandesign Media acquires SXSW, CES and Comic-Con organiser Hadley Media – The Drum

Experiential marketing firm Grandesign Media acquires SXSW, CES and Comic-Con organiser Hadley MediaThe DrumExperiential marketing group Grandesign Media has acquired Hadley Media, the company that delivers events such as Comic Con, SXSW, VidCon and CES. The agency claims its clout in the entertainment industry has been bolstered by the acquisition, …and more »

View article: 

Experiential marketing firm Grandesign Media acquires SXSW, CES and Comic-Con organiser Hadley Media – The Drum

Experiential marketing firm Grandesign Media acquires SXSW, CES … – The Drum

Experiential marketing firm Grandesign Media acquires SXSW, CES …The DrumExperiential marketing group Grandesign Media has acquired Hadley Media, the company that delivers events such as Comic Con, SXSW, VidCon and CES.and more »

See original article here: 

Experiential marketing firm Grandesign Media acquires SXSW, CES … – The Drum

Jack Daniel’s and Spotify on why data’s role in music marketing will always be small – The Drum

The DrumJack Daniel's and Spotify on why data's role in music marketing will always be smallThe DrumMarketers from Jack Daniel's and Spotify have agreed on a point that many might expect them to differ – that the role data plays in music marketing should be limited. Jack Daniel's has worked hard to establish itself as a whiskey brand for music fans.

Read this article:  

Jack Daniel’s and Spotify on why data’s role in music marketing will always be small – The Drum

R/GA New York Appoints Tim Maleeny executive director, brand and … – The Drum

The DrumR/GA New York Appoints Tim Maleeny executive director, brand and …The DrumR/GA has hired Tim Maleeny as executive director, brand and marketing strategy. In this new role, Maleeny will collaborate with the planning, strategy and …and more »

See the original article here – 

R/GA New York Appoints Tim Maleeny executive director, brand and … – The Drum

R/GA Moves Deeper Into Its Hybrid Model With a New Director of Brand and Marketing Strategy – Adweek

AdweekR/GA Moves Deeper Into Its Hybrid Model With a New Director of Brand and Marketing StrategyAdweekR/GA has hired Tim Maleeny in the newly created role of executive director, brand and marketing strategy. Maleeny brings more than 30 years' experience in accounts and strategy leadership positions to the IPG network, which has been expanding its …and more »

Link: 

R/GA Moves Deeper Into Its Hybrid Model With a New Director of Brand and Marketing Strategy – Adweek