What Is a Maturity Assessment? And How to Make One in 5 Steps – Business 2 Community

What Is a Maturity Assessment? And How to Make One in 5 StepsBusiness 2 CommunityFor marketers, these assessments are helpful because they allow sales teams to spot super MQLs who are ready to be sent to the sales team as ideal customers. Maturity assessments can be big contributors for middle-funnel content – a vital lead scoring …

Continue reading:  

What Is a Maturity Assessment? And How to Make One in 5 Steps – Business 2 Community

How To: Get the Most Out of Your App Developer – Business 2 Community

Business 2 CommunityHow To: Get the Most Out of Your App DeveloperBusiness 2 CommunityWe have yet to say to a client “woah, woah, let us have some creative freedom!” On the contrary, the more specific you can be, the smoother the development process is. And the best way to be specific is to have a full understanding of how this app will …

Visit link:

How To: Get the Most Out of Your App Developer – Business 2 Community

How can consumer behaviour used to strengthen insight – Information Age

Information AgeHow can consumer behaviour used to strengthen insightInformation AgeAnswering why can help companies pinpoint emotion, which “is the core driver of customer loyalty and spending,” according to Forrester Research. Surveys ensure the voice of the customer is part of everything marketers do. They are valuable tools in not …

View post:

How can consumer behaviour used to strengthen insight – Information Age

7 Digital Marketing Stats From the Past Week That Got Our Attention – Adweek

Adweek7 Digital Marketing Stats From the Past Week That Got Our AttentionAdweekAccording to a new IBM study, 61 percent of marketing chiefs and sales leaders say cognitive computing will disrupt marketing and sales by 2020. At the same time, only 24 percent said they have an AI strategy in place to successfully implement these …

Originally from – 

7 Digital Marketing Stats From the Past Week That Got Our Attention – Adweek

Everything You Need to Know About Meta Descriptions – Business 2 Community

Business 2 CommunityEverything You Need to Know About Meta DescriptionsBusiness 2 CommunityWhat if there was a way to improve click-through rate, drive more traffic to your website, and better delight users, all in 160 characters or less? It's all possible when you take the time to add well-crafted meta descriptions to your website. In this …

Excerpt from:

Everything You Need to Know About Meta Descriptions – Business 2 Community

5 ways adopting the mindset of a UX designer can help grow your … – Mashable

5 ways adopting the mindset of a UX designer can help grow your …MashableMona Patel is an entrepreneur and UX expert. On #BizChats she breaks down the mindset behind UX and shares the power behind being a good listener.and more »

Read this article – 

5 ways adopting the mindset of a UX designer can help grow your … – Mashable