London opens wide for the Saudi Aramco listing – Financial Times

Financial TimesLondon opens wide for the Saudi Aramco listingFinancial Times… the British clothier Burberry once had Brit (affordable), London (classics) and Prosum (high fashion) lines. That the FCA describes the new class as a subset of its “premium” listings, which are for companies that “choose a higher standard”, is …and more »

Source: 

London opens wide for the Saudi Aramco listing – Financial Times

White Walkers receive a chilly reception across Britain in Game of Thrones marketing stunt – The Drum

The DrumWhite Walkers receive a chilly reception across Britain in Game of Thrones marketing stuntThe DrumWhile marketing around the show already includes a live ice-melting stunt, a chatbot and an unaffiliated Duolingo High Valyrian course, comms agency Taylor Herring brought the benevolent spectres of the north to British landmarks for a photoshoot that …and more »

Visit site:  

White Walkers receive a chilly reception across Britain in Game of Thrones marketing stunt – The Drum

The best APAC digital marketing stats from June 2017 – Econsultancy (blog)

The best APAC digital marketing stats from June 2017Econsultancy (blog)Better late than never, here's your roundup of all the best digital marketing stats from Asia-Pacific in June 2017. Topics include misconceptions of adland, mobile video in India, ecommerce in Malaysia, and VR in China.

Link: 

The best APAC digital marketing stats from June 2017 – Econsultancy (blog)

Why the marketing machine needs a hand from God – The Drum

The DrumWhy the marketing machine needs a hand from GodThe DrumWithout fear or favour, Richard J. Hillgrove VI tips the tables up on world leaders, brands and countries who all often think they can hide behind the smoke and mirrors via their communications professionals. Bang On takes a full throttle, punk …

See original article – 

Why the marketing machine needs a hand from God – The Drum

Why the marketing machine needs a hand from God – The Drum

The DrumWhy the marketing machine needs a hand from GodThe DrumWithout fear or favour, Richard J. Hillgrove VI tips the tables up on world leaders, brands and countries who all often think they can hide behind the smoke and mirrors via their communications professionals. Bang On takes a full throttle, punk …

See original article – 

Why the marketing machine needs a hand from God – The Drum

Annie Lennox shares spectacularly cringeworthy email from ‘new music coordinator’ – Mashable

MashableAnnie Lennox shares spectacularly cringeworthy email from 'new music coordinator'MashableThe best part is, if they really like your music, they'll cover all of the marketing expenses. You can check them out at [BLANK]. Please let them know Kylie referred you and you should be in. Let me know your thoughts and be sure to send me that MP3 …and more »

Link:  

Annie Lennox shares spectacularly cringeworthy email from ‘new music coordinator’ – Mashable