9 Reasons Your Company Should Invest In Employee Advocacy – Business 2 Community

Business 2 Community9 Reasons Your Company Should Invest In Employee AdvocacyBusiness 2 Community… continues to create valuable content that is worth sharing, your new leads will be more likely to engage with your brand themselves. Plus, more traffic means even more potential leads and opportunity to move the lead from the initial stage of the …

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9 Reasons Your Company Should Invest In Employee Advocacy – Business 2 Community

How AI Tech Is Changing Small Business Marketing And Customer Service – Forbes

ForbesHow AI Tech Is Changing Small Business Marketing And Customer ServiceForbesAs Senior VP of SMB marketing at Salesforce, Marie Rosecrans focuses on empowering small and medium-sized businesses with the tools and resources they need to grow. Marie joined Salesforce 10 years ago in marketing and customer success, and now …and more »

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How AI Tech Is Changing Small Business Marketing And Customer Service – Forbes

BSSP wins Mitsubishi after resigning Mini – The Drum

The DrumBSSP wins Mitsubishi after resigning MiniThe DrumThe independent shop, which won the business after an agency review, will be tasked with helping drive Mitsubishi's creative process and develop a consistent stream of integrated, strategic marketing and campaigns designed to differentiate the brand …and more »

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BSSP wins Mitsubishi after resigning Mini – The Drum

Facebook will add ‘more human review’ of ad-targeting options – Marketing Land

Marketing LandFacebook will add 'more human review' of ad-targeting optionsMarketing LandAfter a manual review, Facebook has reinstated roughly 5,000 ad-targeting terms that were disabled last week. Tim Peterson on September 20, 2017 at 4:49 pm. More. On Wednesday, Facebook COO Sheryl Sandberg outlined steps the company is taking to …and more »

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Facebook will add ‘more human review’ of ad-targeting options – Marketing Land

What No One Wants To Tell You About Marketing A Small Business – Forbes

ForbesWhat No One Wants To Tell You About Marketing A Small BusinessForbesI don't address marketing strategies in my book because I've always assumed people were marketing before rebranding. Whenever it's come up, my answer has typically been, “Just keep doing what you've been doing. If your brand message is clearer, …

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What No One Wants To Tell You About Marketing A Small Business – Forbes

Restoration Hardware bid on 3200 keywords, found 98% of its PPC sales came from just 22 brand terms – Econsultancy (blog)

Restoration Hardware bid on 3200 keywords, found 98% of its PPC sales came from just 22 brand termsEconsultancy (blog)At the Goldman Sachs 24th Annual Global Retailing Conference held earlier this month in New York City, Friedman told attendees that several years ago, his online marketing team requested a doubling of its budget. Such a significant request was met with …

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Restoration Hardware bid on 3200 keywords, found 98% of its PPC sales came from just 22 brand terms – Econsultancy (blog)