ANA Warns of a ‘Talent Crisis’ as the Ad Industry Struggles to Appeal to College Grads – Adweek

AdweekANA Warns of a 'Talent Crisis' as the Ad Industry Struggles to Appeal to College GradsAdweekA new study from the Association of National Advertisers (ANA) found that the advertising industry is facing a “looming marketing and advertising talent crisis.” The study, entitled “Bridging the Talent Disconnect: Charting the Pathways to Future …and more »

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ANA Warns of a ‘Talent Crisis’ as the Ad Industry Struggles to Appeal to College Grads – Adweek

Adobe Wants to Bring Digital Marketing to Your Car – Bloomberg

BloombergAdobe Wants to Bring Digital Marketing to Your CarBloombergAdobe Systems Inc. has helped companies tackle digital marketing on computers and smartphones. … Adobe will provide analytics, marketing features and help automate audio ads, enhanced by the company's artificial intelligence feature called Sensei …and more »

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Adobe Wants to Bring Digital Marketing to Your Car – Bloomberg

Islands, a new messaging app, is taking over college campuses – Mashable

MashableIslands, a new messaging app, is taking over college campusesMashableIsenberg, 28, is quite familiar with building beautiful products. He gained attention with his first startup, a digital marketing company he launched at age 13. He later founded 5by, a video discovery app he sold to StumbleUpon. Now, the entrepreneur …

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Islands, a new messaging app, is taking over college campuses – Mashable

Mapping the new economy of micro-influence: What governments can learn from brand marketers – Marketing Land

Marketing LandMapping the new economy of micro-influence: What governments can learn from brand marketersMarketing LandFrom a marketing perspective, you're significantly more likely to get a person's attention if the information is coming from people from whom they want to hear it. A 2016 Pew Research Center survey found 62 percent of Americans get their news from …

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Mapping the new economy of micro-influence: What governments can learn from brand marketers – Marketing Land

Liza Reynolds, Justin Merolla – New York Times

New York TimesLiza Reynolds, Justin MerollaNew York Times… in Larchmont, N.Y. His mother was a marketing manager in New York for Exxon and was the president of the Larchmont Historical Society. His father was a strategy consultant at McKinsey & Company in New York and an independent real estate investor.

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Liza Reynolds, Justin Merolla – New York Times

‘I always say energy and teamwork beat talent’ – DIT student on taking the long route to his dream college course – Independent.ie

Independent.ie'I always say energy and teamwork beat talent' – DIT student on taking the long route to his dream college courseIndependent.ieWhile he was back studying, Keith took on the role of in-house designer and brand ambassador for the coffee house, Java Republic. This new job, and a visit to the college by graphic designer and comedienne Aoife Dooley, inspired Keith to choose his …

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‘I always say energy and teamwork beat talent’ – DIT student on taking the long route to his dream college course – Independent.ie