The holidays hinge on your marketing ecosystem – Marketing Land

Marketing LandThe holidays hinge on your marketing ecosystemMarketing LandThe most challenging aspect of marketing during the holidays is cutting through the noise. Yet with loyalty, retailers gain a direct line of access to their members. Whether it's email, SMS, push notifications, direct mail or through a portal …

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The holidays hinge on your marketing ecosystem – Marketing Land

Brierley+Partners Named A Leader by Independent Research Firm in… – Virtual-Strategy Magazine

Brierley+Partners Named A Leader by Independent Research Firm in…Virtual-Strategy MagazineThis week, "The Forrester Wave™: Customer Loyalty Solutions, Q3 2017" by Forrester Research, Inc. named Brierley+Partners as a Leader. Forrester states, “Brierley+Partners focuses on delivering … Of particular significance, Brierley earned the …and more »

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Brierley+Partners Named A Leader by Independent Research Firm in… – Virtual-Strategy Magazine

Beware the Ides of Martech: 6 adages to heed as you begin using martech in earnest – MarTech Today

Beware the Ides of Martech: 6 adages to heed as you begin using martech in earnestMarTech TodayLate last year, Gartner published a report that predicted that CMOs would spend more on technology than CTOs or IT directors this year. Seismic reverberations … A transfer of power from the tech team to the marketing team? Additionally, some CMOs …

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Beware the Ides of Martech: 6 adages to heed as you begin using martech in earnest – MarTech Today

The best ways to use social media for marketing your medical practice – Marketing Land

Marketing LandThe best ways to use social media for marketing your medical practiceMarketing LandWith nearly 2 billion active monthly users, it's safe to say that Facebook should be a part of your business and marketing strategy. If you're in the medical industry, it's even more of a necessity. By using Facebook to interact with patients …and more »

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The best ways to use social media for marketing your medical practice – Marketing Land

How to be more creative: advice on audience building, content marketing and localised video – The Drum

The DrumHow to be more creative: advice on audience building, content marketing and localised videoThe DrumWPP's boss Sir Martin Sorrell once said, “the definition of creativity needs to change” but how? At YouTube's Space in London, video content producer WatchMojo, in association with The Drum, gathered inspirational speakers from various companies to …and more »

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How to be more creative: advice on audience building, content marketing and localised video – The Drum

Bpm’online Has Been Recognized As A Strong Performer Among The 10 Most Significant Customer Service Solutions … – MarTech Series (press release)

Bpm'online Has Been Recognized As A Strong Performer Among The 10 Most Significant Customer Service Solutions …MarTech Series (press release)bpm'online, who provide a unique synergy of BPM technologies and CRM to empower organizations to accelerate their time-to-strategy execution, announced that it has been recognized in The Forrester Wave™: Customer Service Solutions For Midsize …

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Bpm’online Has Been Recognized As A Strong Performer Among The 10 Most Significant Customer Service Solutions … – MarTech Series (press release)