5 Reasons You Shouldn’t Overlook Emojis in Marketing – Mobile Marketing Watch

Mobile Marketing Watch5 Reasons You Shouldn't Overlook Emojis in MarketingMobile Marketing WatchThis hasn't gone unnoticed in marketing circles. According to an Appboy survey, the number of active brand campaigns containing emojis has increased by 557 percent over the last two years. Why? It's not just because they're fun. Believe it or not …and more »

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5 Reasons You Shouldn’t Overlook Emojis in Marketing – Mobile Marketing Watch

Retention, Growth and CX Expectations – Customer Think

Customer ThinkRetention, Growth and CX ExpectationsCustomer ThinkFirst, while growth is desirable, retention is required. In the recent #CEBInfluencers day, Brent Adamson (also of CEB (Now Gartner) described it this way, saying sales management's message is typically, for example, “We'd like you to grow that 11M …

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Retention, Growth and CX Expectations – Customer Think

Four Reasons Why Outsourcing Is Marketing’s Modern Solution – Forbes

ForbesFour Reasons Why Outsourcing Is Marketing's Modern SolutionForbesDecades ago, marketing was a slower and simpler process. Available avenues focused mostly on print and broadcast campaigns rolled out over months, and the data returned to marketing teams usually came from focus groups and sales departments.

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Four Reasons Why Outsourcing Is Marketing’s Modern Solution – Forbes

Subway Launches North American Agency Review Amid Sales Slump – Adweek

AdweekSubway Launches North American Agency Review Amid Sales SlumpAdweekThe brand has new marketing leadership in place in North America, and the team is focused on brand transformation, new digital initiatives and innovation,” they added. “We are looking for an optimal agency ecosystem where we can unlock the value of our …and more »

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Subway Launches North American Agency Review Amid Sales Slump – Adweek

Subway Launches North American Agency Review Amid Sales … – Adweek

AdweekSubway Launches North American Agency Review Amid Sales …Adweek“Subway is launching a formal North America agency review, and approaching current agency partners, as well as a handful of other additional agencies and …and more »

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Subway Launches North American Agency Review Amid Sales … – Adweek

Mobile users to surpass 5.5bn by 2022 fueled by growth in India and China – The Drum

The DrumMobile users to surpass 5.5bn by 2022 fueled by growth in India and ChinaThe DrumChina has toppled the Indian smartphone makers with strategic innovation and marketing already. … The Drum spoke with Satish Meena, senior forecast analyst at Forrester Research as to what does this mean for global smartphone sales. He said …and more »

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Mobile users to surpass 5.5bn by 2022 fueled by growth in India and China – The Drum