Personable is profitable: A case to rethink your content marketing strategy – Marketing Land

Marketing LandPersonable is profitable: A case to rethink your content marketing strategyMarketing LandIt's no secret that a well thought out content marketing strategy can boost a brand's visibility. If executed properly, it generates leads and has a positive effect on ROI. However, many businesses still struggle to utilize content effectively. Here, I …

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Personable is profitable: A case to rethink your content marketing strategy – Marketing Land

4 Tips for Using Instagram Influencers Effectively Without Getting Your Brand in Trouble – Adweek

Adweek4 Tips for Using Instagram Influencers Effectively Without Getting Your Brand in TroubleAdweek“Influencer marketing works when brands and influencers can develop content that is based on mutual benefit, meaning the influencer's community benefits with something they will likely have interest in, [and] the brand benefits because they receive …and more »

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4 Tips for Using Instagram Influencers Effectively Without Getting Your Brand in Trouble – Adweek

Why Clients Leave Inbound Marketing Agencies – Business 2 Community

Business 2 CommunityWhy Clients Leave Inbound Marketing AgenciesBusiness 2 CommunityUnfortunately, selling unrealistic expectations drops this boat anchor right back on the agency's strategy and creative team, setting them up for failure and the agency with a non-renewal. “Selling unrealistic expectations sets up the agency's strategy …

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Why Clients Leave Inbound Marketing Agencies – Business 2 Community

McKinsey Exec Liz Hilton-Segel Joins ClickFox Board – Yahoo Finance

Yahoo FinanceMcKinsey Exec Liz Hilton-Segel Joins ClickFox BoardYahoo FinanceDENVER, March 30, 2017 /PRNewswire/ — ClickFox is privileged to announce the appointment of McKinsey senior partner, Liz Hilton Segel, to the board of directors. Liz's extensive experience with growth and innovation strategy, omni-channel marketing, …

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McKinsey Exec Liz Hilton-Segel Joins ClickFox Board – Yahoo Finance

Cloud Elements scores $13 million in Series B to advance API integration tools – TechCrunch

TechCrunchCloud Elements scores $13 million in Series B to advance API integration toolsTechCrunchThe company plans to use the new investment to expand the customer success team and build out sales and marketing (as you would expect in a growing company). They also want to expand the number of systems Cloud Elements can connect to, and …

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Cloud Elements scores $13 million in Series B to advance API integration tools – TechCrunch

Uber Is Fixing A Major UX Issue–Using Your Favorite Color | Co … – Co.Design (blog)

Co.Design (blog)Uber Is Fixing A Major UX Issue–Using Your Favorite Color | Co …Co.Design (blog)Uber's "beacons" signal your ride with a color of your choosing, similar to Lyft's new dashboard technology.Lighting the Way Toward Seamless Pickups with Uber BeaconUberall 29 news articles »

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Uber Is Fixing A Major UX Issue–Using Your Favorite Color | Co … – Co.Design (blog)