25 promotion tactics to ensure people actually see your content – Marketing Land

Marketing Land25 promotion tactics to ensure people actually see your contentMarketing LandBut a successful content marketing strategy is, at best, based 50 percent on quality content and 50 percent on promotion. It won't matter if your content is mind-alteringly original or ground-breakingly innovative. If no one reads it, you might as well …

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25 promotion tactics to ensure people actually see your content – Marketing Land

Five steps to 10x smarter marketing – The Drum

Five steps to 10x smarter marketingThe DrumBeing “better” isn't enough: today's benchmark of success is being “10x” better than anyone or anything else. This double-digit multiplier first gained currency in developer circles as a way of differentiating the impact of high-level performers versus …

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Five steps to 10x smarter marketing – The Drum

An update on executive changes on the editorial team – Search Engine Land

Search Engine LandAn update on executive changes on the editorial teamSearch Engine LandThis month, Third Door Media's Michelle Robbins takes over as SVP of content and marketing technology, overseeing editorial direction as Editor in Chief of the three industry publications and aligning the content strategy with programming at Third Door …

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An update on executive changes on the editorial team – Search Engine Land

Marketing marketers: The techniques to help your agency stand out – The Drum

The DrumMarketing marketers: The techniques to help your agency stand outThe DrumThe marketing sector can be a complicated place as new marketing tools and techniques are launched, almost on a weekly basis. Powered by The Drum Network, this regular column invites The Drum Network's members to demystify the marketing trade and …

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Marketing marketers: The techniques to help your agency stand out – The Drum

Marketing Muscle: DeepMarkit Adds ‘Serious’ Marketing and Technology Strength – Mobile Marketing Watch

Mobile Marketing WatchMarketing Muscle: DeepMarkit Adds 'Serious' Marketing and Technology StrengthMobile Marketing WatchDeepMarkit Corp. — a producer of gamified marketing solutions for businesses of all sizes — confirmed to MMW ahead of the weekend the latest additions to the company's admittedly “outstanding” team. For starters, DeepMarkit announced Thursday the …

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Marketing Muscle: DeepMarkit Adds ‘Serious’ Marketing and Technology Strength – Mobile Marketing Watch

B2B Marketers Discuss the Impact of SiriusDecisions’ New Go-To-Market Execution Model – Business 2 Community

Business 2 CommunityB2B Marketers Discuss the Impact of SiriusDecisions' New Go-To-Market Execution ModelBusiness 2 CommunityCustomer-centricity has been a hot topic for while now, but the lack of alignment between sales, marketing and product teams continues to plague many B2B organizations. SiriusDecisions is … As B2B brands attempt to shift to an audience-centric …

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B2B Marketers Discuss the Impact of SiriusDecisions’ New Go-To-Market Execution Model – Business 2 Community