Why The Body Shop is adding mobile wallets to its marketing mix – The Drum

The DrumWhy The Body Shop is adding mobile wallets to its marketing mixThe DrumHistorically the preserve of travel brands and payment firms, high street retailer The Body Shop is shaking up its CRM strategy and experimenting with mobile wallets for the first time. It was launched to support its Forever Against Animal Testing …and more »

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Why The Body Shop is adding mobile wallets to its marketing mix – The Drum

Liza Reynolds, Justin Merolla – New York Times

New York TimesLiza Reynolds, Justin MerollaNew York Times… in Larchmont, N.Y. His mother was a marketing manager in New York for Exxon and was the president of the Larchmont Historical Society. His father was a strategy consultant at McKinsey & Company in New York and an independent real estate investor.

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Liza Reynolds, Justin Merolla – New York Times

Cringe-Worthy Attempts to Market to Millennials – Adweek

AdweekCringe-Worthy Attempts to Market to MillennialsAdweekHowever, mastering a strategy that caters to this demographic is more uncommon than not. Let's look at some of the biggest marketing fails when targeting millennials to see what went wrong so that your brand doesn't have the misfortunate of repeating …and more »

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Cringe-Worthy Attempts to Market to Millennials – Adweek

Google Analytics rolling out ‘ask a question’ to get answers instantaneously – Marketing Land

Marketing LandGoogle Analytics rolling out 'ask a question' to get answers instantaneouslyMarketing LandMarketing Land; Sections. MarTech · CMO · Social · SEM · SEO · Mobile · Analytics · Display · Email · Retail · Video · Home. Submit. Follow Us. Subscribe to Our Feed…

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Google Analytics rolling out ‘ask a question’ to get answers instantaneously – Marketing Land

Google Analytics rolling out ‘ask a question’ to get answers … – Marketing Land

Marketing LandGoogle Analytics rolling out 'ask a question' to get answers …Marketing LandWith natural language, users can quickly get data without having to dig for it from both desktop and Google Analytics' mobile apps.and more »

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Google Analytics rolling out ‘ask a question’ to get answers … – Marketing Land

PODCAST: Why It’s All About Your "How" – Forbes

ForbesPODCAST: Why It's All About Your "How"ForbesWe sat down with DeFrias to discuss how her background in theater, English, and instructional design led to a career in UX design and what advice she'd give to Human Venn Diagrams who are just starting out in their careers and aren't sure how to …

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PODCAST: Why It’s All About Your "How" – Forbes