Shazam hires Alexis Rodriguez as new head of global marketing solutions – The Drum

The DrumShazam hires Alexis Rodriguez as new head of global marketing solutionsThe DrumAlexis Rodriguez has been hired as the new head of global marketing solutions at digital music discovery company Shazam. Rodriguez will be based in Shazam's New York City office and will report to chief revenue officer Greg Glenday. In her role …

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Shazam hires Alexis Rodriguez as new head of global marketing solutions – The Drum

What McDonald’s Olympic exit says about the future of marketing around the Games – The Drum

The DrumWhat McDonald's Olympic exit says about the future of marketing around the GamesThe DrumLife was very different in 1976, when McDonald's first sponsored the Olympics: Britain suffered a heatwave, there was a row about Europe and the hit film of the year was All The President's Men, an expose of dark deeds in the White House. Since the …and more »

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What McDonald’s Olympic exit says about the future of marketing around the Games – The Drum

McDonald’s ends Olympic Games sponsorship – Financial Times

Financial TimesMcDonald's ends Olympic Games sponsorshipFinancial TimesOverall revenues from broadcasting rights and other commercial deals netted the IOC $5.6bn between 2012 and 2016, with roughly 18 per cent of that coming from marketing and sponsorship contracts. “As part of our global growth plan, we are reconsidering …and more »

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McDonald’s ends Olympic Games sponsorship – Financial Times

LA offers a fertile playing field for esports investments – TechCrunch

TechCrunchLA offers a fertile playing field for esports investmentsTechCrunchAnd business models around esports are also fast-evolving with entrepreneurs focused on new ways to monetize sponsorships, digital goods, influencer marketing, and distribution. And so, we are seeing a community of esports startups beginning to …and more »

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LA offers a fertile playing field for esports investments – TechCrunch

In LA, some investors wish they all could live in an esports world – TechCrunch

TechCrunchIn LA, some investors wish they all could live in an esports worldTechCrunchAnd business models around esports are also fast-evolving with entrepreneurs focused on new ways to monetize sponsorships, digital goods, influencer marketing, and distribution. And so, we are seeing a community of esports startups beginning to …and more »

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In LA, some investors wish they all could live in an esports world – TechCrunch

UX Designer – AAA Games – Poland – Permanent – Develop

UX Designer – AAA Games – Poland – PermanentDevelopMy client, a AAA Game Development Studio in Poland, is looking for a UX Designer to join their growing team to work on new and exciting Console and PC titles. You will develop and maintain UI concepts, designs, diagrams, wireframes, and flows …and more »

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UX Designer – AAA Games – Poland – Permanent – Develop