6 Things That Can Vastly Improve Your Word Of Mouth Marketing – Forbes

Forbes6 Things That Can Vastly Improve Your Word Of Mouth MarketingForbesWith all the advertising and marketing tools CMOs have at their disposal, nothing has quite the impact of referrals from friends, colleagues, and sometimes even complete strangers. Word-of-mouth marketing adds a personal layer to a customer's education …

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6 Things That Can Vastly Improve Your Word Of Mouth Marketing – Forbes

First Look: Impact Radius Launches First-Of-Its-Kind Certification Program – Mobile Marketing Watch

Mobile Marketing WatchFirst Look: Impact Radius Launches First-Of-Its-Kind Certification ProgramMobile Marketing WatchMMW received an advance look over the weekend at big news announced today by the folks at Impact Radius, a professed pioneer in global digital marketing technology solutions. The company has just announced what it calls the first-ever Partner Manager …

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First Look: Impact Radius Launches First-Of-Its-Kind Certification Program – Mobile Marketing Watch

AI Is Human Mimicry At Scale, And It Will Transform Marketing – Forbes

ForbesAI Is Human Mimicry At Scale, And It Will Transform MarketingForbesIn my exploration of the impact of artificial intelligence (AI) on marketing, I recently had a discussion with Forrester senior analyst Brandon Purcell. Prior to joining Forrester, Purcell led a team of data scientists at a consultancy in Berkeley so …

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AI Is Human Mimicry At Scale, And It Will Transform Marketing – Forbes

How Artificial Intelligence Will Change UX – RTInsights (press release) (blog)

RTInsights (press release) (blog)How Artificial Intelligence Will Change UXRTInsights (press release) (blog)In the UX world, the impact of AI and automation is transforming the role of the designer, and presenting a new set of challenges and opportunities. Traditionally, UX teams would turn to metrics and tools such as usability tests, usage data and heat …

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How Artificial Intelligence Will Change UX – RTInsights (press release) (blog)

Tapjoy Touts New Rewarded Advertising Report – Mobile Marketing Watch

Mobile Marketing WatchTapjoy Touts New Rewarded Advertising ReportMobile Marketing WatchMAW broke the news Monday that Tapjoy is once again proving to the mobile advertising world why it's at the top of its game — it understands rewarded advertising better than anyone. According to the new Tapjoy report, rewarded advertising helps app …and more »

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Tapjoy Touts New Rewarded Advertising Report – Mobile Marketing Watch

How We Drive Massive Growth by Running Calculated, High-Risk Tests – Business 2 Community

How We Drive Massive Growth by Running Calculated, High-Risk TestsBusiness 2 CommunityThe Wishpond growth team is made up of a bunch of great and (frankly) pretty ballsy people. It's Carlo, Kevin and I (Wishpond's content team), Mateus (head of optimization), Nick (CMO), Ali (Wishpond founder and CEO) and then Marya (our overworked …

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How We Drive Massive Growth by Running Calculated, High-Risk Tests – Business 2 Community