First Look: Push Notifications Increase In-App Spend 16% and Drive 9.6X More Users to Buy – Mobile Marketing Watch

Mobile Marketing WatchFirst Look: Push Notifications Increase In-App Spend 16% and Drive 9.6X More Users to BuyMobile Marketing WatchMobile marketing leader Leanplum shared with MMW on Tuesday the findings of their new Mobile Marketing Trends report, “In-App Purchases Now: Insights to Driving Mobile Revenue,” which uncovers key drivers for increasing in-app purchases. Previous …

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First Look: Push Notifications Increase In-App Spend 16% and Drive 9.6X More Users to Buy – Mobile Marketing Watch

Interpret Develops New Mobile Research Solution to Help Slash Churn – Mobile Marketing Watch

Mobile Marketing WatchInterpret Develops New Mobile Research Solution to Help Slash ChurnMobile Marketing WatchAs the mobile industry continues to grow, it's become increasingly difficult to make a successful mobile game. Week one churn rates often exceed a staggering 70%, leaving developers and marketers wondering, why? That's the question posed this week in …

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Interpret Develops New Mobile Research Solution to Help Slash Churn – Mobile Marketing Watch

How to internet — AKA the secrets behind ‘going viral’ – Mashable

MashableHow to internet — AKA the secrets behind 'going viral'MashableJust to let you know, if you buy something featured here, Mashable might earn an affiliate commission. The world of digital marketing moves at lightning speed. What was printed today in a textbook or a virtual tutorial may very well be obsolete tomorrow.

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How to internet — AKA the secrets behind ‘going viral’ – Mashable

Learn how to make something go viral (and other lessons) in this online marketing course – Mashable

MashableLearn how to make something go viral (and other lessons) in this online marketing courseMashableJust to let you know, if you buy something featured here, Mashable might earn an affiliate commission. The world of digital marketing moves at lightning speed. What was printed today in a textbook or a virtual tutorial may very well be obsolete tomorrow.

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Learn how to make something go viral (and other lessons) in this online marketing course – Mashable

Learn how marketing campaigns go viral, straight from the experts who know how to do it – Mashable

MashableLearn how marketing campaigns go viral, straight from the experts who know how to do itMashableJust to let you know, if you buy something featured here, Mashable might earn an affiliate commission. The world of digital marketing moves at lightning speed. What was printed today in a textbook or a virtual tutorial may very well be obsolete tomorrow.

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Learn how marketing campaigns go viral, straight from the experts who know how to do it – Mashable

Managing Digital Marketing in 2017: The Report – The Drum

Managing Digital Marketing in 2017: The ReportThe DrumThe Managing Digital Marketing in 2017 Report is now in its fourth year and is just as relevant as ever. Based on research from Smart Insights and Technology for Marketing (TFM), it explores different approaches businesses use to plan and manage their …and more »

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Managing Digital Marketing in 2017: The Report – The Drum