7 Digital Marketing Stats That Jumped Out This Week – Adweek

Adweek7 Digital Marketing Stats That Jumped Out This WeekAdweekFrom connected home ads to Snap's earnings, it's been a busy week for digital marketers. Here are seven stats that stood out this week. 1. Snap's rough tumble.

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7 Digital Marketing Stats That Jumped Out This Week – Adweek

Astea International Included in the 2017 Gartner Magic Quadrant for Field Service Management – Markets Insider

Astea International Included in the 2017 Gartner Magic Quadrant for Field Service ManagementMarkets Insider"We are proud that Gartner has validated the role Astea plays for service-driven organizations, and has recognized the strong emphasis we place on building true partnerships with our clients," said Emily Hackman, director of global marketing for Astea …and more »

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Astea International Included in the 2017 Gartner Magic Quadrant for Field Service Management – Markets Insider

The Importance of Innovative Ad Formats – Mobile Marketing Watch

Mobile Marketing WatchThe Importance of Innovative Ad FormatsMobile Marketing WatchThe following is a guest contributed post by Johnny Li, VP of International Business Development, Cheetah Mobile. The growing popularity of ad blockers across desktop and mobile has many advertisers (and publishers) worried. After all, how can you …

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The Importance of Innovative Ad Formats – Mobile Marketing Watch

Data Feed: November 7, 2017 – eMarketer

Data Feed: November 7, 2017eMarketerCMO Gender Disparity: There are less women with high-ranking marketing roles, but they're making good money. New data shows that women held just 18.4% of marketing executive positions last year at firms examined by Equilar, up from 10.8% in 2012.

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Data Feed: November 7, 2017 – eMarketer

How To Build An International Marketing Strategy That Adopts The ‘Mother Tongue’ – Forbes

ForbesHow To Build An International Marketing Strategy That Adopts The 'Mother Tongue'ForbesWhen you enter a new market, you will have new customers, new employees and new partners. It is important not to blindly follow the same marketing strategy as your home operations. Of course you should retain your company values and purpose, but you …

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How To Build An International Marketing Strategy That Adopts The ‘Mother Tongue’ – Forbes