B2B Marketing Trends: Why You Should Be Skeptical – Business 2 Community

B2B Marketing Trends: Why You Should Be SkepticalBusiness 2 CommunityNow, B2B marketing orgs are investing heavily in sales and business development rep functions (SDRs and BDRs, respectfully) and chat tools as prospects ignore email outreach in greater numbers and conversion rates drop off. To some degree, you …

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B2B Marketing Trends: Why You Should Be Skeptical – Business 2 Community

Radius launches customer data platform for B2B – Marketing Land

Marketing LandRadius launches customer data platform for B2BMarketing LandBarry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and …

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Radius launches customer data platform for B2B – Marketing Land

Is the influencer marketing bubble about to burst? Lego, LinkedIn and Dixons Carphone wade in – The Drum

The DrumIs the influencer marketing bubble about to burst? Lego, LinkedIn and Dixons Carphone wade inThe DrumLego, LinkedIn, Dixons Carphone, Oath and the Guardian News and Media speak to The Drum on whether or not the social influencer bubble is ready to burst and how they implement best practice when it comes to running these types of campaigns.

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Is the influencer marketing bubble about to burst? Lego, LinkedIn and Dixons Carphone wade in – The Drum

Get Visible: Using Paid Search & Social for Brand Awareness – Business 2 Community

Business 2 CommunityGet Visible: Using Paid Search & Social for Brand AwarenessBusiness 2 CommunityPPC is a great avenue for generating online sales, collecting leads, or just about any other objective you have for your business. It can also be a great tool for helping to generate brand awareness and increase brand affinity. Whether your business is …

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Get Visible: Using Paid Search & Social for Brand Awareness – Business 2 Community

Elephants Can Dance Hires Nick Vandermolen As Design Director – B&T

B&TElephants Can Dance Hires Nick Vandermolen As Design DirectorB&TDigital solution agency, Elephants Can Dance (ECD) has recruited UX/UI digital expert Nick Vandermolen as its new design director and head of UX. He will be responsible for cutting-edge UI and UX for leading and emerging clients. Vandermolen brings his …

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Elephants Can Dance Hires Nick Vandermolen As Design Director – B&T

Marketing Day: Facebook Instant Articles, Dynamic Ads in LinkedIn, Pinterest reaches milestone & more – Marketing Land

Marketing LandMarketing Day: Facebook Instant Articles, Dynamic Ads in LinkedIn, Pinterest reaches milestone & moreMarketing LandHere's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Customer Data Challenge: Improve martech efficiency and ROI with unified data. Sep 10, 2018 by Digital …and more »

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Marketing Day: Facebook Instant Articles, Dynamic Ads in LinkedIn, Pinterest reaches milestone & more – Marketing Land