NFC Mobile Marketing Leader Touts New Partnerships – Mobile … – Mobile Marketing Watch

Mobile Marketing WatchNFC Mobile Marketing Leader Touts New Partnerships – Mobile …Mobile Marketing WatchThin Film Electronics, a global player in NFC (near field communication) mobile marketing and smart packaging solutions using printed electronics technology, …and more »

Link to article:  

NFC Mobile Marketing Leader Touts New Partnerships – Mobile … – Mobile Marketing Watch

NFC Mobile Marketing Leader Touts New Partnerships – Mobile Marketing Watch

Mobile Marketing WatchNFC Mobile Marketing Leader Touts New PartnershipsMobile Marketing WatchThin Film Electronics, a global player in NFC (near field communication) mobile marketing and smart packaging solutions using printed electronics technology, announced this week new technology partnerships with three leading providers of NFC-reader …and more »

This article is from: 

NFC Mobile Marketing Leader Touts New Partnerships – Mobile Marketing Watch

Facebook Marketplace update: 8% more spend is being pushed to Audience Network – Marketing Land

Marketing LandFacebook Marketplace update: 8% more spend is being pushed to Audience NetworkMarketing LandFacebook has made no secret of its aggressive plans for broadening the market for its Audience Network. In a bid to attract publishers, the company officially adopted header bidding in March, and it has tweaked some of its stances on transparency to …

Read the article: 

Facebook Marketplace update: 8% more spend is being pushed to Audience Network – Marketing Land

Conducting effective data-driven marketing in China – The Drum

Conducting effective data-driven marketing in ChinaThe DrumAnother reason for taking a data-driven approach is the importance of delivering relevant marketing messages to your target audiences. Consumers today have higher expectations on relevancy of the marketing messages they receive, and whether brands …

Continue reading: 

Conducting effective data-driven marketing in China – The Drum

How the Microsoft-Adobe Partnership Threatens Salesforce – Market Realist

Market RealistHow the Microsoft-Adobe Partnership Threatens SalesforceMarket RealistAdobe leads the marketing cloud space, and, according to Gartner, digital marketing hubs as well. The acquisition of TubeMogul strengthened Adobe's position in this space. Adobe's position in the marketing cloud space will be enhanced by the Microsoft …and more »

Read More: 

How the Microsoft-Adobe Partnership Threatens Salesforce – Market Realist

Moxian, Inc. (NASDAQ:MOXC) Targets O2O Market in China as Social Media Plays Larger Role in Growing Apparel … – ABN Newswire (press release)

ABN Newswire (press release)Moxian, Inc. (NASDAQ:MOXC) Targets O2O Market in China as Social Media Plays Larger Role in Growing Apparel …ABN Newswire (press release)Social media, an important part of Moxian's marketing strategy, is playing a growing role in generating e-commerce apparel and dining revenues, research shows. A report by McKinsey & Company finds that the online market is changing retail buying …

Source article:

Moxian, Inc. (NASDAQ:MOXC) Targets O2O Market in China as Social Media Plays Larger Role in Growing Apparel … – ABN Newswire (press release)