Relay42 builds upon growth with three new senior leadership appointments – The Drum

The DrumRelay42 builds upon growth with three new senior leadership appointmentsThe DrumRelay42 also announces that Anoma Van Eeden has been appointed chief marketing officer. Van Eeden has spent her entire career in B2B enterprise marketing, having previously worked as head of marketing EMEA for Optimizely, and has also held director …and more »

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Relay42 builds upon growth with three new senior leadership appointments – The Drum

40 years ago, a nuclear explosion coincided with the opening of ‘Star Wars’ – Mashable

Mashable40 years ago, a nuclear explosion coincided with the opening of 'Star Wars'MashableStar Wars might as well have been that secret for all the marketing effort 20th Century Fox had put into it. Studio chiefs thought it was a turkey; their main concern was promoting their expected big hit of the summer, a sleazy soap opera of a movie …and more »

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40 years ago, a nuclear explosion coincided with the opening of ‘Star Wars’ – Mashable

Netflix to bolster marketing dept as it announces 400 new jobs and two original series in Europe – The Drum

The DrumNetflix to bolster marketing dept as it announces 400 new jobs and two original series in EuropeThe DrumNetflix is recruiting a number of senior marketers at its EMEA HQ in Amsterdam, as it announces the opening of a 400-job, multilingual customer service hub in the Dutch city and the creation of two new European original series. The on-demand video …and more »

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Netflix to bolster marketing dept as it announces 400 new jobs and two original series in Europe – The Drum

Episerver Debuts in Leading Independent Research Firm’s Evaluations of B2B and B2C Commerce Suites – Yahoo Finance

Episerver Debuts in Leading Independent Research Firm's Evaluations of B2B and B2C Commerce SuitesYahoo Finance… commerce and marketing in the cloud, debuted in "The Forrester Wave™: B2B Commerce Suites, Q1 2017" and "The Forrester Wave™: B2C Commerce Suites Q1 2017" reports released yesterday by Forrester Research, Inc., a leading global research and …and more »

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Episerver Debuts in Leading Independent Research Firm’s Evaluations of B2B and B2C Commerce Suites – Yahoo Finance

Piwic raises $2 million to truly liberate your analytics – TechCrunch

TechCrunchPiwic raises $2 million to truly liberate your analyticsTechCrunch“Piwik PRO is developing a comprehensive marketing technology stack, which includes web and mobile analytics, a data management platform, tag management, and content personalization. This marketing suite will provide any enterprise or organization …

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Piwic raises $2 million to truly liberate your analytics – TechCrunch

How to Improve Your Website’s Usability for Better Conversions – Business 2 Community

Business 2 CommunityHow to Improve Your Website's Usability for Better ConversionsBusiness 2 Community… the entire interface. Vides believes that creative copy and graphics are a great way to spice up your landing pages while communicating your persona. … Convert is an A/B testing system that can be integrated with Google Analytics. …

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How to Improve Your Website’s Usability for Better Conversions – Business 2 Community