Facebook Just Announced Two Key Hires for Its Global Marketing … – Adweek

AdweekFacebook Just Announced Two Key Hires for Its Global Marketing …AdweekFacebook Thursday announced two big-name additions to its global marketing solutions team—former Verve CEO Nada Stirratt and former THX Product …and more »

Source article:  

Facebook Just Announced Two Key Hires for Its Global Marketing … – Adweek

TELoIP Inc. Cited in Gartner 2017 Competitive Landscape Report – Telecom Reseller (press release)

TELoIP Inc. Cited in Gartner 2017 Competitive Landscape ReportTelecom Reseller (press release)“TELoIP is honored to be included in Gartner's Competitive Landscape Report,” stated Kevin Suitor, Chief Marketing Officer, TELoIP Inc. “We believe Gartner's classification of our offer is indicative of our commitment to technology excellence over the …

Original link: 

TELoIP Inc. Cited in Gartner 2017 Competitive Landscape Report – Telecom Reseller (press release)

Sonus and Genband Surprise with Confirmed Coupling – Mobile Marketing Watch

Sonus and Genband Surprise with Confirmed CouplingMobile Marketing Watch“Together, Sonus and GENBAND create a market leader in real-time communications with enhanced capabilities to support our customers' move to cloud-based solutions,” said Raymond Dolan, President and Chief Executive Officer of Sonus.and more »

Source: 

Sonus and Genband Surprise with Confirmed Coupling – Mobile Marketing Watch

Sonus and Genband Surprise with Confirmed Coupling – Mobile … – Mobile Marketing Watch

Mobile Marketing WatchSonus and Genband Surprise with Confirmed Coupling – Mobile …Mobile Marketing WatchSonus Networks, Inc., a global leader in securing cloud and real-time communications, and GENBAND, a top provider of carrier and enterprise network …and more »

Source – 

Sonus and Genband Surprise with Confirmed Coupling – Mobile … – Mobile Marketing Watch

How Brands Can Identify the Best Influencers – Adweek

AdweekHow Brands Can Identify the Best InfluencersAdweekThe use of celebrity endorsements has a long and interesting history. To market his china and pottery in the 1760s, Josiah Wedgwood solicited the endorsement of royals to set his products above the competition. It worked. Wedgwood china was perceived …

Read the article – 

How Brands Can Identify the Best Influencers – Adweek

Making Sense of the 2017 Marketing Technology Landscape – Customer Think

Customer ThinkMaking Sense of the 2017 Marketing Technology LandscapeCustomer ThinkIt probably comes as no surprise that Gartner found that CMO (Chief Marketing Officer) spending on technology now rivals that of a CIO (Chief Information Officer). According to Gartner, 27 percent of the marketing expense budget is now allocated to …

Link to article:

Making Sense of the 2017 Marketing Technology Landscape – Customer Think