Tech Leadership in an Era of Digital (Mis) Trust

From China’s Cybersecurity Law to the European Union’s General Data Protection Regulation, new policies aim to protect the privacy and security of personal data. How can trust be strengthened in the digital economy? Speakers: – Urs Gasser, Executive Director, Berkman Klein Center for Internet & Society, USA. – Adam Ghetti, Founder and Chief Executive Officer, Ionic Security, USA. – Kersti Kaljulaid, President of the Republic of Estonia. …

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Tech Leadership in an Era of Digital (Mis) Trust

The Drum Digerati 2018: UK digital’s best brand marketers revealed – The Drum

The DrumThe Drum Digerati 2018: UK digital's best brand marketers revealedThe DrumThroughout this week, we have been revealing who has made it into The Drum Digerati – our annual celebration of 100 outstanding individuals excelling in the UK digital industry. Today we reveal the final 25 names who complete our list – the marketers …

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The Drum Digerati 2018: UK digital’s best brand marketers revealed – The Drum

What Is The Most Efficient Email Marketing Tool? – Forbes

ForbesWhat Is The Most Efficient Email Marketing Tool?Forbes4: Set up your email marketing mechanism. Let's get technical for a second: your email platform is critical. You have to get a good one where you can manage your assets and trust that your information is safe—I personally like Constant Contact. You …

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What Is The Most Efficient Email Marketing Tool? – Forbes

Moz acquires STAT Search Analytics – Search Engine Land – Search Engine Land

Search Engine LandMoz acquires STAT Search Analytics – Search Engine LandSearch Engine LandSeattle-based Moz has acquired Vancouver, Canada-based STAT Search Analytics for an undisclosed sum. The acquisition is the most recent in a year that has …and more »

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Moz acquires STAT Search Analytics – Search Engine Land – Search Engine Land

Why Marketers See Gaps in Their Attribution – eMarketer

eMarketerWhy Marketers See Gaps in Their AttributioneMarketerAttribution is a puzzle that many marketers haven't cracked. In an August 2018 survey of 468 senior marketing leaders worldwide conducted by Kantar, 54% of respondents said that multi-touch attribution is one of the biggest gaps in their marketing …

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Why Marketers See Gaps in Their Attribution – eMarketer

How Search Engine Land is changing to support you better – Search Engine Land

Search Engine LandHow Search Engine Land is changing to support you betterSearch Engine LandThere are some exciting changes on the horizon for Search Engine Land, Marketing Land and MarTech Today. Let me first start with an overdue “hello.” My name is Henry Powderly, and I'm the new vice president of content for Third Door Media. I joined TDM …

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How Search Engine Land is changing to support you better – Search Engine Land