Improvements Seen for Brands Transitioning Loyalty Programs To Mobile – Mobile Marketing Watch

Mobile Marketing WatchImprovements Seen for Brands Transitioning Loyalty Programs To MobileMobile Marketing WatchThat includes loyalty programs — programs that have never before be as successful as they are today, thanks to the ubiquity of and unwavering consumer dependence upon mobile technologies. 3Cinteractive, a leading provider of mobile marketing services, …and more »

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Improvements Seen for Brands Transitioning Loyalty Programs To Mobile – Mobile Marketing Watch

What’s Missing in Most Marketing Programs? Verbal Imagery – AdAge.com

What's Missing in Most Marketing Programs? Verbal ImageryAdAge.comBut the marketing community is still awash in words. There's a way, however, to make your words have more impact. It's called "verbal imagery." Journalists are frequent users of the concept.

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What’s Missing in Most Marketing Programs? Verbal Imagery – AdAge.com

What’s Missing in Most Marketing Programs? Verbal Imagery | Al … – AdAge.com

What's Missing in Most Marketing Programs? Verbal Imagery | Al …AdAge.comYou could say "two pizzas for the price of one," Al Ries writes, but there's a better way.and more »

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What’s Missing in Most Marketing Programs? Verbal Imagery | Al … – AdAge.com

Join The Drum for a day of influencer marketing | Advertising | The … – The Drum

The DrumJoin The Drum for a day of influencer marketing | Advertising | The …The DrumInfluencer marketing is gearing up to be the next big thing in advertising. Thanks to social media, marketers can now team up with an influencer to not only reach …and more »

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Join The Drum for a day of influencer marketing | Advertising | The … – The Drum

Back to Basics: Tips and Tricks for Demand Generation Success – Business 2 Community

Business 2 CommunityBack to Basics: Tips and Tricks for Demand Generation SuccessBusiness 2 CommunityMOFU, or mid-stage, programs are for prospects who are already in your database and are somewhat familiar with your company, as a brand or maybe even as a product/service. As leads move down the funnel and you know more about them, you should …

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Back to Basics: Tips and Tricks for Demand Generation Success – Business 2 Community

How do you build a micro-influencer marketing strategy? – The Drum – The Drum

The DrumHow do you build a micro-influencer marketing strategy? – The DrumThe DrumInfluencer marketing is a burgeoning sector as brands increasingly realise that aligning themselves with celebrities alone is not the only way to build …and more »

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How do you build a micro-influencer marketing strategy? – The Drum – The Drum