This Influencer Marketing Shop Created Fake Accounts to Prove … – Adweek

AdweekThis Influencer Marketing Shop Created Fake Accounts to Prove …AdweekInfluencer marketing is one of the fastest growing channels in advertising, with our research estimating that $1 billion was spent on Instagram influencers alone …and more »

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This Influencer Marketing Shop Created Fake Accounts to Prove … – Adweek

Here’s What You Need to Know About Voice AI, the Next Frontier of … – Adweek

AdweekHere's What You Need to Know About Voice AI, the Next Frontier of …AdweekSoon enough, your breakfast bar could be your search bar. Your lamp could be how you shop for lightbulbs. Your Chevy or Ford might be your vehicle for finding …and more »

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Here’s What You Need to Know About Voice AI, the Next Frontier of … – Adweek

5 Things to Consider When Identifying Talent for Your Influencer Marketing Campaign – Adweek

Adweek5 Things to Consider When Identifying Talent for Your Influencer Marketing CampaignAdweekLong-tail influencers, also referred to as micro-influencers, are a great option for smaller brands with limited budgets looking to dip their toes into the pool of influencer marketing. While this group, by nature of being smaller, has less demand than …

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5 Things to Consider When Identifying Talent for Your Influencer Marketing Campaign – Adweek

Heinz Develops ‘Chicago Dog Sauce’ for the City That Won’t Put … – Adweek

AdweekHeinz Develops 'Chicago Dog Sauce' for the City That Won't Put …AdweekThat truism is at the heart of a new Heinz campaign in which the brand leans into the Windy City's no-ketchup-on-hot-dogs establishment by trying to develop a …sauce is available online for $5 – Arrowhead PromotionArrowhead Promotionall 25 news articles »

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Heinz Develops ‘Chicago Dog Sauce’ for the City That Won’t Put … – Adweek

4 Ways to Make Social Media a Core Part of Your Marketing Automation Strategy – Adweek

Adweek4 Ways to Make Social Media a Core Part of Your Marketing Automation StrategyAdweekAccording to research from VB Insight, 80 percent of companies using marketing automation experience an increase in leads, while 77 percent experience an increase in sales conversion. PR20/20's Marketing Score report also reveals that high performers …

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4 Ways to Make Social Media a Core Part of Your Marketing Automation Strategy – Adweek

The Iron Triangle of Influencer Marketing – Adweek

The Iron Triangle of Influencer MarketingAdweekIn the age of influencer marketing, the same competing forces exist. Standards are forming, and finding the balance between brand and creator needs is increasingly complex. Depending on which side of the fence you stand, one topic that is ripe for …and more »

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The Iron Triangle of Influencer Marketing – Adweek