4 Ways to Start Using Video Content in Your Marketing Strategy – Forbes

Forbes4 Ways to Start Using Video Content in Your Marketing StrategyForbesRead any article about marketing and content from the past few years, and you'll see people advocating for video as though it's a two-for-one ROI machine. But if you dive into video without understanding how it earned its throne, you'll only leave …

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4 Ways to Start Using Video Content in Your Marketing Strategy – Forbes

I share, therefore I am: what content marketers need to know about the culture of sharing – The Drum

The DrumI share, therefore I am: what content marketers need to know about the culture of sharingThe DrumThe marketing sector can be a complicated place as new marketing tools and techniques are launched, almost on a weekly basis. Powered by The Drum Network, this regular column invites The Drum Network's members to demystify the marketing trade and …and more »

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I share, therefore I am: what content marketers need to know about the culture of sharing – The Drum

I share, therefore I am: what content marketers need to know about … – The Drum

The DrumI share, therefore I am: what content marketers need to know about …The DrumTo me, there's a fundamental difference between academic and commercial environments. In a commercial environment you could lose clients or your job if …and more »

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I share, therefore I am: what content marketers need to know about … – The Drum

The ROI of recommendation engines for marketing – Marketing Land

The ROI of recommendation engines for marketingMarketing LandRecommendation engines can help marketers and organizations increase the likelihood of arriving at recommendations tailored to a user's past online activity or behavior using in-depth knowledge based on big data analysis. In this article, I'll explore …

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The ROI of recommendation engines for marketing – Marketing Land

Top App Marketing Company Now Offers App Development – Mobile … – Mobile Marketing Watch

Mobile Marketing WatchTop App Marketing Company Now Offers App Development – Mobile …Mobile Marketing WatchAPPSPIRE.me, one of the first companies to specialize in mobile app marketing, has officially brought on a team of experienced developers to ensure client …and more »

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Top App Marketing Company Now Offers App Development – Mobile … – Mobile Marketing Watch

OPINION: The Future of Influencer Marketing with AI: No Bots and Better Data – Mobile Marketing Watch

Mobile Marketing WatchOPINION: The Future of Influencer Marketing with AI: No Bots and Better DataMobile Marketing WatchThe following is a guest contributed post from Alexander Boykov, CEO and Founder, Buzzweb. For the past two years, the topic of AI has been dominating marketing technology industry events and publications. From enabling brands to better personalize …

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OPINION: The Future of Influencer Marketing with AI: No Bots and Better Data – Mobile Marketing Watch