It is time to rethink business school case studies for millennials – Financial Times

It is time to rethink business school case studies for millennialsFinancial TimesThe case study is a core component of business school curricula, exploring concepts from finance to marketing in the corporate world. Many of these case studies focus on large companies wrestling with complicated business decisions. Does an acquisition …

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It is time to rethink business school case studies for millennials – Financial Times

Investments in Bai drag on Dr Pepper Snapple earnings – Financial Times

Investments in Bai drag on Dr Pepper Snapple earningsFinancial TimesAs the the company spent $20m in marketing the brand, however, the group noted total Bai brand sales growth contributed just over 2 percentage points of net sales growth. The company reported a slight recovery in volume, as non-carbonated beverages …and more »

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Investments in Bai drag on Dr Pepper Snapple earnings – Financial Times

Glencore’s Ivan Glasenberg always gets his mine – Financial Times

Glencore's Ivan Glasenberg always gets his mineFinancial TimesBut Glencore will be the exclusive marketing agent for Hunter Valley sales into all other countries, including Japan, historically the biggest buyer of high grade thermal coal from the region. The coal is burnt in their power stations to generate …and more »

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Glencore’s Ivan Glasenberg always gets his mine – Financial Times

Chipotle hit with subpoena over latest food-safety issue – Financial Times

Financial TimesChipotle hit with subpoena over latest food-safety issueFinancial TimesHe added that “it is too soon to know what enduring impact last week's events may cause,” but that the group's “hope is that the impact will fade over the coming weeks and that the marketing and buzz around the queso expanded test will change the …and more »

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Chipotle hit with subpoena over latest food-safety issue – Financial Times

Interpublic blames political uncertainty for profit woes – Financial Times

Financial TimesInterpublic blames political uncertainty for profit woesFinancial TimesOne of Interpublic's biggest clients is Unilever, the maker of Dove soap and Hellmann's mayonnaise, which is overhauling its advertising and marketing strategy as part of wide-ranging cost reductions. Unilever has vowed to produce 30 per cent fewer ads …and more »

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Interpublic blames political uncertainty for profit woes – Financial Times

Robo pizza: Domino’s announces tie-up with Amazon’s Echo – Financial Times

Financial TimesRobo pizza: Domino's announces tie-up with Amazon's EchoFinancial TimesWhilst we acknowledge that our UK consumers are currently more cautious about the economic outlook, we're focusing on growth investment with our franchisees; boosting marketing; improving customer engagement and enhancing our leading position in …and more »

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Robo pizza: Domino’s announces tie-up with Amazon’s Echo – Financial Times