AdWords ad rotation settings to get trimmed: Optimize or don’t – Search Engine Land

Search Engine LandAdWords ad rotation settings to get trimmed: Optimize or don'tSearch Engine LandFive years ago is ancient history in digital marketing, but anyone who worked in paid search in 2012 will remember the backlash that came when Google announced the “rotate evenly” setting would last just 30 days before reverting to “optimize for clicks.

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AdWords ad rotation settings to get trimmed: Optimize or don’t – Search Engine Land

Al Gore, Bonni Cohen, Jon Shenk, Dr. Joe Hanson: "An Inconvenient Sequel" | Talks at Google

Former Vice President Al Gore, Filmmakers Bonni Cohen and Jon Shenk, and Dr. Joe Hanson of It’s Okay To Be Smart Talk “An Inconvenient Sequel: Truth To Power.” About the film: A decade after AN INCONVENIENT TRUTH brought climate change into the heart of popular culture, comes the riveting and rousing follow-up that shows just how close we are to a real energy revolution. Vice President Al Gore continues his tireless fight traveling around the world training an army of climate champions and influencing international climate policy. Cameras follow him behind the scenes – in moments both private and public, funny and poignant – as he pursues the inspirational idea that while the stakes have never been higher, the perils of climate change can be overcome with human ingenuity and passion. Filmed in at the YouTube Space LA Moderated by Kate Brandt

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Al Gore, Bonni Cohen, Jon Shenk, Dr. Joe Hanson: "An Inconvenient Sequel" | Talks at Google

Smart personalisation engines can increase profits by up to 15 per cent for digital businesses – CPI Financial

Smart personalisation engines can increase profits by up to 15 per cent for digital businessesCPI FinancialCriteo, the performance marketing technology company, has featured analyst house Gartner research called What's Hot in Digital Commerce in 2017 in its newsletter. The report notes best practices and technology solutions marketers and retailers are …and more »

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Smart personalisation engines can increase profits by up to 15 per cent for digital businesses – CPI Financial

Managing Digital Marketing in 2017: The Report – The Drum

Managing Digital Marketing in 2017: The ReportThe DrumThe Managing Digital Marketing in 2017 Report is now in its fourth year and is just as relevant as ever. Based on research from Smart Insights and Technology for Marketing (TFM), it explores different approaches businesses use to plan and manage their …and more »

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Managing Digital Marketing in 2017: The Report – The Drum

Managing Digital Marketing in 2017: The Report | The Drum – The Drum

The DrumManaging Digital Marketing in 2017: The Report | The DrumThe DrumThe Managing Digital Marketing in 2017 Report is now in its fourth year and is just as relevant as ever. Based on research from Smart Insights and Technology …and more »

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Managing Digital Marketing in 2017: The Report | The Drum – The Drum