RiskIQ Ramps Up Digital Threat Management Business – Mobile … – Mobile Marketing Watch

Mobile Marketing WatchRiskIQ Ramps Up Digital Threat Management Business – Mobile …Mobile Marketing WatchMMW learned Thursday that RiskIQ — a prominent leader in digital threat management — is expanding its management team with three new executive …and more »

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RiskIQ Ramps Up Digital Threat Management Business – Mobile … – Mobile Marketing Watch

Cross Device Marketing Giant Tapad Partners with Sojern – Mobile Marketing Watch

Cross Device Marketing Giant Tapad Partners with SojernMobile Marketing WatchOn Thursday, MMW learned that Tapad — a leader in cross-device marketing technology — has secured a new partnership with Sojern, travel's direct demand engine. Together, we're told that the new powerhouse pair will provide marketers with an even …

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Cross Device Marketing Giant Tapad Partners with Sojern – Mobile Marketing Watch

DIY meal delivery service Blue Apron is going public – Mashable

MashableDIY meal delivery service Blue Apron is going publicMashableMeal delivery service and podcast advertising staple Blue Apron filed to go public on Thursday, marking the start of its journey to become a publicly traded company. In doing so, the company officially revealed its finances for the first time. The …and more »

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DIY meal delivery service Blue Apron is going public – Mashable

Delivery food service Blue Apron to go public, raise $100 million – Mashable

MashableDelivery food service Blue Apron to go public, raise $100 millionMashableMeal delivery service and podcast advertising staple Blue Apron filed to go public on Thursday, marking the start of its journey to become a publicly traded company. In doing so, the company officially revealed its finances for the first time. The …and more »

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Delivery food service Blue Apron to go public, raise $100 million – Mashable

Mobile Marketing Leader Taps Veteran to Lead Expansion in EMEA and APAC Markets – Mobile Marketing Watch

Mobile Marketing WatchMobile Marketing Leader Taps Veteran to Lead Expansion in EMEA and APAC MarketsMobile Marketing WatchMobile Marketing Leader Taps Veteran to Lead Expansion in EMEA and APAC Markets. MMW learned Thursday that Swrve has appointed former Moxie executive Alf Saggese as general manager, EMEA and APAC. In his new role, Saggese will expand …and more »

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Mobile Marketing Leader Taps Veteran to Lead Expansion in EMEA and APAC Markets – Mobile Marketing Watch

Another social media marketing campaign just went horribly wrong – Mashable

MashableAnother social media marketing campaign just went horribly wrongMashableWhat started innocently enough as a giveaway of free soccer tickets to the UEFA Champions League final took a turn for the worse thanks to a handful of online trolls. SEE ALSO: Pepsi pulls cringeworthy Kendall Jenner ad after massive backlash. Walkers …and more »

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Another social media marketing campaign just went horribly wrong – Mashable