MashTalk: Did Burger King cross the line with its Google Home stunt? – Mashable

MashableMashTalk: Did Burger King cross the line with its Google Home stunt?MashableNeedless to say, Google Home users were pissed at the invasiveness of the marketing stunt, and Google moved quickly to block the phrase. But did Burger King really screw up big time and cross the line, or should we expect more brands to start …and more »

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MashTalk: Did Burger King cross the line with its Google Home stunt? – Mashable

Marketing Moment 114: Burger King makes ‘McWhopper’ offer to McDonald’s for Peace Day – The Drum

The DrumMarketing Moment 114: Burger King makes 'McWhopper' offer to McDonald's for Peace DayThe DrumToday we feature Burger King's 'McWhopper' proposal as our marketing moment, which last year made waves on social media when the fast-food chain asked rival McDonald's if the two could come together for Peace Day to create a “peace-loving” burger …

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Marketing Moment 114: Burger King makes ‘McWhopper’ offer to McDonald’s for Peace Day – The Drum