Why Cannes Lions Is a Showcase of Marketing’s Future – Adweek

AdweekWhy Cannes Lions Is a Showcase of Marketing's FutureAdweekWhen our marketing teams would lobby me with a business case to make time for Cannes (“Everyone's doing it!”), I was happy to point to a pre-scheduled family vacation as my excuse for bailing. To me, a CEO of a digital agency, a “celebration of …

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Why Cannes Lions Is a Showcase of Marketing’s Future – Adweek

HR job moves from PETRONAS ICT, British American Tobacco, Novartis, and more – Human Resources Online

HR job moves from PETRONAS ICT, British American Tobacco, Novartis, and moreHuman Resources OnlineHere are the major promotions and job moves in the world of HR for this week. If you've been promoted or if you've moved to a new company, let us know and we will announce your news here – just email natashag@humanresourcesonline.net. And for the …and more »

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HR job moves from PETRONAS ICT, British American Tobacco, Novartis, and more – Human Resources Online

The rise of the Facebook star – Mashable

MashableThe rise of the Facebook starMashableThe platform is less important. What's more important is what are these people influential about. How do they engage in their audience," said Matt Britton, CEO of Crowdtap, a marketing technology company. Audience is, for sure, what ad agencies are …and more »

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The rise of the Facebook star – Mashable

Facebook wants YouTube-like stars making video—and its starting to work – Mashable

MashableFacebook wants YouTube-like stars making video—and its starting to workMashableThe platform is less important. What's more important is what are these people influential about. How do they engage in their audience," said Matt Britton, CEO of Crowdtap, a marketing technology company. Audience is, for sure, what ad agencies are …and more »

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Facebook wants YouTube-like stars making video—and its starting to work – Mashable

Facebook wants YouTube-like stars making video—and its starting … – Mashable

MashableFacebook wants YouTube-like stars making video—and its starting …MashableShe moved to Los Angeles at 17 to be an actress. She slept on friends' couches and ate their food as she worked to get an agent and learn the ins and out of the …and more »

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Facebook wants YouTube-like stars making video—and its starting … – Mashable

ONE Championsip founder Chatri Sityadong on marketing MMA to … – The Drum

The DrumONE Championsip founder Chatri Sityadong on marketing MMA to …The DrumONE Championship and UFC are both battling for the top promoters of Mixed Martial Arts (MMA) not only in Asia but globally. The Drum spoke to Chatri …and more »

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ONE Championsip founder Chatri Sityadong on marketing MMA to … – The Drum